267.81 mph production class record set by Bugatti Veyron 16.4 Super Sport!

You’ve got to hand it to the guys at Bugatti as they build one fast automobile. When it came out in 2004 everyone was a bit taken back by the fact that it had two major talking points. First off was the $1.2 million price tag and second was the 253.5 mph top speed. Pinned as the ultimate GT car the Bugatti Veyron in stock trim made an amazing 1,001 hp and 922 lb-ft tq. from its quad-turbocharged W16 engine and rocketed its passengers from 0-60 in 2.2 seconds. Since that time though another car, the SSC Ultimate Aero TT has eclipsed the Bugatti’s record with an amazing Guinness Book of World Records run of 256.12 mph.

Not one to be satisfied with a mere 253.5 mph and second place, Bugatti decided to go out and once again shatter the production car land speed record with a verified run of 267.81 mph. To accomplish this amazing feet power output was raised from 1,001 hp to 1,200 hp and 1,106 lb-ft tq. up from 922. A new aerodynamic kit was also added. The top speed was also “limited” to 257.9 mph to keep the tires in one piece. If you want to view this masterpiece of speed you’ll actually be able to do so, but not until the Pebble Beach Concours D’Elegance in August. This record does make you wonder though what the guys over at SSC Ultimate Aero TT are doing now because you know damn well they’re not going to let Bugatti keep this title for long.

Geneva 2010: Bugatti Grand Sport bares its carbon fiber

Over the past few years Bugatti has released numerous versions of its Veyron supercar, but the Grand Sport model hasn't been out enough to get too many variations. Bugatti released the Sang Bleu version this past summer in Monterey, but that's about it. In addition to the the pair of Grand Sports we drove, those are the only color combinations we've seen for the drop-top Bugatti.

That is, of course, until we hit the show floor here in Geneva. Bugatti has brought out a brand new Grand Sport finished in carbon fiber covered in clearcoat and polished aluminum. Other than the wheels, which we're not huge fans of, the car is completely stunning to look at. If we somehow had the cash to buy and maintain a Bugatti, the carbon fiber finish would be the first option we would check off

Bugatti Veyron with matching transporter

We never thought we'd see the day when someone would have to sweeten the deal to sell a car as eminently desirable as a Bugatti Veyron. But with the economy still putt-putting its way down the road to recovery, there are plenty of wealthy collectors looking to free up some liquid assets. That means a buyer's market, so we wouldn't be surprised to see everything this side of the proverbial kitchen sink thrown in to seal the deal.

This, however, looks far more enticing than a porcelain fixture. The owner of this Veyron – monochromatically decked out in French Racing Blue – apparently had this Mercedes-Benz Atego transporter painted to match. As you can see from the photo, the truck's precious-cargo box tilts back and a ramp slides out to get the supercar in with a minimum of fuss.

Oh, and the Bugatti itself? It's a 2007 model with 7,728 kilometers (4,800 miles) on the odometer, a matching dark blue interior and, together with the matching truck, is up for grabs on JamesList from the Netherlands with a €895,000 ($1,264,815) price tag.